Social Media Marketing has permeated practically every existing business, and the wine industry is no exception. In December 2011, ABLE conducted online surveys to compare how two key industry hubs – the United States and France – are embracing new technology. In addition to comparing American and French wineries’ online presence, the study evaluated the benefits of their social media marketing.
Results will be revealed on March 8th, 2012 at 3PM during Le Cercle Rive Droite ”From Barrel to Bottle” wine tasting in New York, click here to RSVP. Results will be published on our website on March 9th, 2012.
Social Media in the US and French Wine Industry in 2011
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